I liked the Volkswagen “Unpimp your ride” commercials instantly when they came out. I’ve always liked clean lines and elegant cars. I think “pimped” cars are in truly bad taste. The mods are almost always done for the wrong reasons, and usually only to show off in garish fashion. The poor cars end up looking worse than before and make me cringe when I see them. Imagine my delight when Volkswagen decided to poke fun at the people who pimp their rides!

Meet Hal, the IT system admin depressed because Steve, one of his faithful servers, died… I don’t particularly like Hal or the ad itself, but it is effective and sticks in your mind. This was done in the style of the Apple ads, and was for Symantec’s Backup Exec software. Back when I used Backup Exec, it only did file-level restores, and was kind of difficult to use. Let’s hope the new version advertised here works better.

I don’t drink Coke and I don’t play GTA, but I thought this ad was pretty cool. It’s always nice to see the bad guys turn good. Two words also come to mind: synchronized serendipity. This ad is very watchable.

http://www.youtube.com/watch?v=pkn1Ci9zqcY

Here’s another Volkswagen ad, this time for the Phaeton. The Phaeton is probably a pretty amazing car, and the Phaeton plant is a pretty amazing place full of innovative engineering, but unfortunately, the price is too high for the VW brand. It would have been much better to build Audis like this. After all, they’re the same company. But the ad is amazing. I’ve never seen shadow play this good.

http://www.youtube.com/watch?v=2zIODJsnqXE

Another Bud Light ad, this one about the best men who hired an auctioneer for their friend’s wedding. The beer ads are always pretty good, and not surprisingly so. Given the amount of money that Budweiser throws at their advertising, the ad agencies have to make sure they come up with the good stuff.

http://www.youtube.com/watch?v=vcVYexixsmA