Tightrope walker ad for The Economist

Brilliant ad for The Economist magazine, featuring a tightrope walker that begins his ascent from the sidewalk, and, by walking across interconnecting red ropes, reaches a place high above the city. The tagline is "Let your mind wander." All I can say is it's wonderfully done. Does anyone know who the rope walker is? http://www.youtube.com/watch?v=Esx57x7CtZoContinue reading Tightrope walker ad for The Economist

Micropayments: the only equitable way to reward web publishers

The more time I spend writing and publishing articles on the internet, the more I realize that trying to get paid for my efforts through advertising is not a sustainable way to make a living. I get decent web traffic, but that's not enough. Have you seen the going CPM rates these days? I'd need … Continue reading Micropayments: the only equitable way to reward web publishers