Thoughts

YouTube and music publishers: a model for revenue sharing

One of the videos I uploaded to YouTube recently was identified as using copyrighted music. I’d used a song from the 50s, thinking that after 60 years, no one would give a hoot whether that song was being used as a track in a YouTube video. Still, it was identified by YouTube’s content ID program and pointed out to me.

Leaving aside the discussion of music copyrights in the US, which is absolutely insane, given that even 70-year old songs still aren’t public domain, I’d like to propose a model for revenue sharing among YouTube users and music publishers. It’s quite simple, and allows for easy licensing and monetization of music tracks. If implemented, I dare say it would also increase the revenues of music publishers quite a bit.

Here’s how it would work:

  1. Music publishers use YouTube’s content ID program to identify potential matches between their catalogs and YouTube videos, same as they’re already doing.
  2. Potential copyright issues will continue to be identified, same as they are right now.
  3. Videos won’t be restricted, as they are now, but will continue to play in all geographical locations, for every YouTube user, accumulating views.
  4. If the videos are successful and accumulate over 10,000 views, they will be invited into YouTube’s revenue sharing program.
  5. Once they start making money through that program, a portion of that money will go to the music publishers who own the licensing rights for that particular song or piece of music. I wouldn’t mind paying up to 25% of the profits from a video to a music publisher if I chose a particular song I loved for my video, and my video was successful. Besides, I wouldn’t have to actually “pay” myself. YouTube would automatically distribute the revenues accordingly.

The best part of this is that the process is fair, doesn’t punish anyone, and benefits all involved. If a video is successful, then it pays, and if it only gets a few hundred views, who cares if uses a song that should be licensed? If a tree falls in the forest and no one’s around to hear it, does it still make a sound? Does it matter?

Prosecuting individuals in this day and age, when the practice of adding songs to videos is so widespread, is terribly inefficient, and fosters ill-will. Why not use existing technology and platforms to add value, make money and foster goodwill?

The two areas where I see some tweaking will be needed are in the correct identification of music tracks, where the dispute/review process will need to be made easier and faster, and in the use of a sliding scale to calculate the percentage due to the publishers for the user of their songs, based on the song’s popularity and relevance. But those are minor things given the immense potential of this model to revolutionize the way we look at music copyright disputes on YouTube.

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Events, Places

Monarch butterflies, mating

We were in the yard a few days ago, when we saw two lovely monarch butterflies engaged in a courtship ritual, on the grass. I recorded a video which you can see below.

Watch video on YouTube | blip.tv

According to science, what I filmed is the ground phase of their mating, and is preceded by an aerial phase, where the male will pursue and nudge the female, until she lands on the ground. He then lands on top of her and flits his wings wildly while he aligns himself alongside her body. Once he does that, he grabs her, and flies with her to a perching spot, where they sit end to end for about 30 minutes, while a spermatophore from the male transfers to the female.

The mating of the monarch butterflies occurs just prior to their re-migration back north. The eggs are not laid by the female until she reaches a suitable location there with plenty of food sources, such as milkweed.

As I write this, I remember that I’ve witnessed another stage of the monarch butterflies’ life when camping in the Shenandoah National Park, in Virginia, in September of 2006. It was there that I saw the caterpillars building their pupa, or chrysalis, and took photos of that.

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Events, Places

Tea ceremony at the Morikami Museum

We attended a formal tea ceremony, a sado, at the Morikami Museum’s Seishi-an Tea House, in Delray Beach (Florida, USA). A Japanese tea ceremony involves the ceremonial preparation and presentation of matcha (powdered green tea) to an honored guest, and is governed by four words: harmony (wa), reverence (kei), purity (sei), and tranquility (jaku). This particular sado, or chanoyu, that we attended, lasted about 30 minutes. I had to edit the video down to just under 10 minutes so I could put it on YouTube.

This video was recorded in HD (720p) with the Olympus PEN E-P2 and the Micro Four Thirds 14-42mm compact lens, which I am currently testing for an upcoming review.

Watch it on blip.tv | YouTube

More info on Morikami Museum and their tea ceremony is available at morikami.org, and detailed information about the Japanese tea ceremony is available at wikipedia.org.

http://blip.tv/file/3343324

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Places

Las Vegas: A Night On The Strip

A video from our recent trip to Las Vegas. It’s a tour of the Las Vegas Strip at night, featuring most of the famous hotels and casinos, plus impromptu shows by the dancing fountains at the Belaggio and the volcano at the Mirage.

There’s an upcoming video dedicated to Bellagio’s dancing fountains, where huge artesian fountains spit water into the air from hundreds of jets, all of it synchronized to music. I thought they were amazing. I also have a day tour of the Strip, which is an interesting contrast to all of the lights and colors you see at night, and I’ll edit that in the near future.

The video you see here is a 3-day editing effort. It takes a bit to assemble all the sequences, and there’s a fair bit of software motion-stabilization to steady the shots.

Enjoy!

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Thoughts

Quantum dots for LEDs

Last month, I wrote about CFLs and LED light bulbs, and today, I found a great video from Economist magazine, which not only talks about a new technology called quantum dots, but also does a great job of explaining the differences between incandescents, CFLs and LEDs when it comes to the light spectrum and lumens they emit.

It turns out a company in Massachusetts called QD Vision is among a handful of companies that are developing quantum dot filters for LED bulbs. These filters improve the spectrum emitted by LEDs to make the light less harsh, warmer, and closer to the spectrum of incandescent light bulbs, which ultimately makes it more pleasing to the eye. Personally, I think their filters make the light slightly redder than it needs to be, but still, it’s a step in the right direction.

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