Did I ever profess my love for Morgan Cars publicly? It’s time I did. I love them!

For years, I decried the ugly design of modern cars and I wondered where old design went. I looked at cars made in the 20s, 30s, 40s and 50s and wondered when cars were going to get beautiful again. About a year ago, I found out there’s a car company that never abandoned the old design principles and has been making gorgeous cars by hand in their factory in Malvern, in the UK, since 1909.

Skilled craftsmen bend the sheet metal laboriously into its iconic shapes and carpenters carefully assemble the wood frame of the car by hand. (Yes, you read that right, the frame is wooden.)

Not only are the cars made by hand and bespoke, but they’re also affordable. Would you believe prices start at £32,000 for a car made to your desires? That’s awesome.

I just plain love the design. I can’t explain why. It simply appeals to me. It feels like it’s meant to be, it fits in with my soul and it fits in with the environment. It’s so seldom that a machine, an artificial construct, feels natural in the middle of nature, but in the case of a Morgan, it’s a match made in heaven.

I’m planning a trip to their factory. I plan to test drive a few models and see which one Ligia and I like best and then… we’ll see! 🙂

Photos used courtesy of Morgan Motor Company.